Doylestown Food Mart has only been an Ohio Lottery retailer for four short years. In that time, store employees have gained a great deal of knowledge and insight into how to be great at promoting and selling lottery games to their loyal customers. Their hard work is why the store is this week’s Ohio Lottery Retailer of the Week.
Doylestown Food Mart has earned its reputation of being the “lucky store” by cashing all winning tickets that customers bring in. Not turning away customers that want to cash their winnings lets them know that they can count on Doylestown Food Mart if they can’t count on anyone else. The winning spirit is continued with the many “Winners Sold Here” posters and Ohio Lottery point-of-sale materials hanging around the store.
Keeping a diverse and plentiful product mix is also an important part of the store’s success. All new tickets are ready and waiting for customers to enjoy in the dedicated lottery play area inside of the store. Another perk that customers receive are the weekly Prize Available reports that are printed. Players can study the report to find out what prizes are still available on which tickets. Seeing that report makes customers get a better picture of what their odds are of winning.
To be a successful Lottery retailer, store manager Nayna Patel offers this advice; “Your assigned Lottery Sales Representative will help you learn how to best manage your Lottery. Take advantage of your Lottery’s knowledgeable staff.”
Doylestown Food Mart averages $5,456 in weekly sales for both instant and on-line games and carries 51 instant tickets from over the counter.
Each week, the Ohio Lottery recognizes one outstanding retail partner who offers courteous service and sales enthusiasm. Retailer-of-the-Week is chosen based on recommendations from the store’s sales representative and regional sales office staff. Doylestown Food Mart will be recognized on Cash Explosion® on Saturday, May 26.
Wayne County residents can tune into Cash Explosion® on WKYC TV 3 in Cleveland. The Cash Explosion show is carried on 10 stations across the state every Saturday at 7:30 p.m.